Creative & Content Lead, Writer & Social Media Marketer.
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SRH 2019 & 2020
Project Type
Sports
Date
March 2019 to June 2020
Objective: 2018 was a successful campaign for SunRisers Hyderabad. For 2019? They wanted to maintain a "we'll rise from where we left off last season" message. And so that was delivered!
• Winner of Social Samosa's Sammie 2019 – Silver for Best Sports Brand of the Year
• Worked on 2 full-fledged campaigns for 2 IPL seasons – 2019 & 2020
• Grew the Instagram follower base from 770k to 2.3M
• Doubled the subscriber base on YouTube
• 2.9M revenue generated from YouTube with 190 pieces of content over 2 seasons
• 82M video views across platforms & 170M impressions over 2 seasons
• One of the unsung heroes behind David Warner's famous TikTok videos :)

